Fahrradmarktstudie: Magazinleser wählen VAUDE zur Lieblingsmarke
Seit 1998 führt der Delius Klasing Verlag in seinen Bikemagazinen jährlich eine Umfrage unter den Lesern durch, um Branchentrends und Markenpräferenzen zu erfassen. Auch 2020 hat VAUDE es mehrfach auf das Siegerpodest geschafft.
Fast 60.000 Leser haben dieses Jahr an Europas größter Fahrradmarktstudie teilgenommen. Dabei wurde VAUDE von den Lesern der MYBIKE in der Kategorie Bekleidung auf den ersten Platz und im Bereich Gepäcksysteme auf den zweiten Platz gewählt. Im Bereich Bekleidung konnte VAUDE auch bei der Leserschaft der BIKE punkten und belegte den dritten Platz.
Mit seinen Bike-Rucksäcken fand VAUDE besonderen Anklang bei den Lesern der EMTB, die in dieser Kategorie die nachhaltige Marke aus Tettnang auf den dritten Platz wählten.
Hier gibt es weitere Informationen zur Umfrage des Delius Klasing Verlags.
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